Chief Executive Officer, M Booth
Dale joined M Booth as CEO in October of 2013. M Booth is an integrated communications agency specializing in public relations, digital strategy and content marketing and is headquartered in New York with presence in Chicago, Atlanta, Miami, San Francisco and Boston. Under her leadership, the agency has nearly doubled in size and been awarded every industry accolade including overall Agency of the Year and Best Place to Work (2x).
Prior to joining M Booth, Dale was Senior Partner, Director of Global Practices, and a member of the 9-person worldwide executive team at the global communications agency, Ketchum, where she worked for more than 25 years. At Ketchum, she was responsible for the evolution and growth of the agency’s five global practices: Brand Marketing, Food & Nutrition, Corporate, Healthcare, and Technology Practices. She also oversaw the development of Ketchum's global media network, global creative community, and Ketchum Sports and Entertainment.
Dale was recently appointed for a 3-year term to the Board of the PR Council. She is a member of Women in Communication and has served as a senior judge for industry and marketing awards programs, including the PR Week Awards, Silver Anvil awards and the Effie Awards. She also brought the award-winning, crowdsourcing platform “Mindfire” to Cornell. In 2013, she was awarded the CALS Outstanding Alumni Award and in 2016, she was awarded the Department of Communication's Outstanding Service Award.