Hang Lu


Education

  • B.A., Central South University, 2011
  • M.A., Marquette University, 2013

Research Interests

My primary research interest centers on risk, environmental, science and health communication. I'm particularly interested in the role of emotions (both incidental and integral) in influencing individuals' information seeking and processing, and decision making. Some of my recent research has looked at various risk-related issues, such as climate change, obesity, nuclear radiation, zoonotic diseases, human-wildlife conflicts, genetically modified food, and human-induced earthquakes.

Awards

  • Student Travel Award, Society for Risk Analysis (2016)
  • The Anson E. Rowe Promising Graduate Student Award, Department of Communication, Cornell University, Ithaca, NY (2016)   
  • Top student paper/Exxon Mobil award from the Risk Communication Specialty Group at the 2015 Society for Risk Analysis annual meeting, Arlington, VA.
  • Student Travel Award, Society for Risk Analysis (2015)
  • Student Travel Award, ICA (2015)
  • Top paper award in the poster category in the Environmental Communication Division at the annual meeting of the International Communication Association, San Juan, Puerto Rico (May, 2015)
  • Student Travel Award, Society for Risk Analysis (2013)
  • Second-place student paper in the Communicating Science, Health, Environment, and Risk Division at the 2013 annual conference of the Association for Education in Journalism and Mass Communication, Washington, DC (August, 2013)
  • Top graduate student research paper at the 2013 annual Faculty/Graduate Student Research Symposium in the Diederich College of Communication, Marquette University, Milwaukee, WI (April, 2013)

Selected Publications

  • Lu, H., McComas, K. A., & Besley, J. C. (2017). Messages promoting genetic modification of crops in the context of climate change: Evidence for psychological reactance. Appetite, 108, 104-116. doi: 10.1016/j.appet.2016.09.026
  • McComas, K. A., Lu, H., Keranen, K. M., Furtney, M. A., & Song, H. (2016). Public perceptions and acceptance of induced earthquakes related to energy development. Energy Policy, 99, 27-32. doi: 10.1016/j.enpol.2016.09.026
  • Lu, H., McComas, K. A., Buttke, D. E., Roh, S., & Wild, M. A. (2016). A One Health message about bats increases intentions to follow public health guidance on bat rabies. PLoS ONE, 11(5), e0156205. doi: 10.1371/journal.pone.0156205
  • Lu, H., Siemer, W. F., Baumer, M. S., Decker, D. J., & Gulde, A. (2016). Effects of message framing and past experience on intentions to prevent human-coyote conflicts. Human Dimensions of Wildlife, 21 doi: 10.1080/10871209.2016.1198852
  • Pokrywczynski, J. & Lu, H. (in press). Brand following on social media across the world: The role of country of origin perceptions. Journal of Digital & Social Media Marketing.
  • Lu, H., & Schuldt, J. P. (2016). Compassion for climate change victims and support for mitigation policy. Journal of Environmental Psychology, 45, 192-200. doi: 10.1016/j.jenvp.2016.01.007
  • Lu, H. (2016). The effects of emotional appeals and gain versus loss framing in communicating sea star wasting disease. Science Communication, 38(2), 143-169, 38. doi: 10.1177/1075547015619173
  • Lu, H., & Schuldt, J. P. (2015). Exploring the role of incidental emotions in support for climate change policy. Climatic Change, 131(4), 719-726. doi: 10.1007/s10584-015-1443-x
  • Lu, H. (2015). Burgers or Tofu? Eating between two worlds: Risk information seeking and processing during dietary acculturation. Health Communication, 30(8), 758-771. doi: 10.1080/10410236.2014.899658

Conference Involvement 

  • Lu, H., & Schuldt, J. P. (2016). When are climate victim portrayals persuasive? The interplay of perspective taking and social-identity cues. Paper presented at the 2016 Society for Risk Analysis annual meeting, San Diego, CA.
  • McComas, K. A., & Lu, H. (2016). Exploring the acceptability of human induced earthquakes. Paper presented at the 2016 Society for Risk Analysis annual meeting, San Diego, CA.
  • McComas, K. A., Lu, H., Keranen, K., Furtney, M., & Song, H. (2016). Societal acceptance of enhanced geothermal systems and their potential for induced seismic activity. Paper presented at the 2016 Society for Risk Analysis annual meeting, San Diego, CA.
  • Lu, H., McComas, K. A., & Besley, J. C. (2016). Messages promoting genetically modified crops in the context of climate change: Evidence for psychological reactance. Paper presented at the 2016 annual convention of the Association for Education in Journalism and Mass Communication, Minneapolis, MN.
  • Lu, H., McComas, K. A., Buttke, D. E., Roh, S., & Wild, M. A. (2016). One Health messaging about bats and rabies: How framing of risks, benefits, and attributions can support public health and wildlife conservation goals. Paper presented at the 65th annual international conference of the Wildlife Disease Association, Cortland, NY.
  • Lu, H., & Schuldt, J. P. (2016). Compassion and support for climate change mitigation. Paper presented at the 2016 annual conference of International Communication Association, Fukuoka, Japan.
  • Lu, H., Siemer, W. F., Baumer, M. S., & Decker, D. J. (2016). Communicating human-black bear conflicts: Exploring the role of message framing and point of reference. Paper presented at the 2016 annual conference of International Communication Association, Fukuoka, Japan.
  • Lu, H., McComas, K. A., Buttke, D. E., Roh, S., & Wild, M. A. (2015). One Health messaging about bats and rabies: How framing of risks, benefits, and attributions can support public health and wildlife conservation goals. Paper presented at the 2015 Society for Risk Analysis annual meeting, Arlington, VA.
  • Lu, H., & Schuldt, J. (2015). Effects of discrete emotions on climate change beliefs and policy preferences. Paper presented at the 2015 annual conference of International Communication Association, San Juan, Puerto Rico.
  • Lu, H. (2015). Linking sadness appeal with gain and hope appeal with loss: Communicating a novel marine disease. Paper presented at the 2015 annual conference of International Communication Association, San Juan, Puerto Rico.
  • Lu, H., & Dodoo, NA. (2015). It’s real, but not here, not now: The portrayal of climate change in U.S. newspapers. Paper presented at the 2015 annual conference of International Communication Association, San Juan, Puerto Rico.
  • Lu, H., Buttke, D., & McComas, K. (2015). Measuring the efficacy and collateral effects of public health messaging about zoonotic disease risk: an experimental survey in four national parks. Paper presented at the Council on Terrestrial Council of State and Territorial Epidemiologists annual meeting. Boston, MA.
  • Lu, H. (2014). Creating the right formula through weaving feeling with thinking: Communicating the starfish wasting disease with emotional frames. Paper presented at the 2014 Society for Risk Analysis annual meeting, Denver, CO. 
  • Lu, H. (2014). Traversing psychological distance: Climate change framing, emotions and support for policies. Paper presented at the 2014 annual convention of the Association for Education in Journalism and Mass Communication, MontrĂ©al, Canada. 
  • Lu, H., & Dodoo, N. (2014). Framing climate change in psychological distance terms: A content analysis of national and local U.S. newspapers. Paper presented at the 2014 annual convention of the Association for Education in Journalism and Mass Communication, MontrĂ©al, Canada.
  • Lu, H. (2013). Burgers or Tofu? Eating between two worlds: Risk information seeking and processing during dietary acculturation. Paper presented at the 2013 Society for Risk Analysis annual meeting, Baltimore, MD.
  • Lu, H., & Xiahou, M. (2013). Reassuring the public after the Fukushima nuclear accident: Assessing the coverage quality in Chinese newspapers. Paper presented at the 2013 annual convention of the Association for Education in Journalism and Mass Communication, Washington, DC.
  • Lu, H., Xiahou, M., Ke, X., Li, Z., Yu, H., & Zhang, L. (2013). Living with nuclear power: Risk information seeking and processing. Paper presented at the 2013 annual convention of the Association for Education in Journalism and Mass Communication, Washington, DC.
  • Pokrywczynski, J., Keenan, K, & Lu, H. (2013). Brand following on social media across the world: The role of country of origin perceptions. Paper presented at the 2013 global/intercultural conference of American Academy of Advertising, Honolulu, HI.
  • Lu, H. (2012). Gloomy euphoria or joyous melancholy? Nostalgic experiences of massively multiplayer online role-playing gamers in China. Paper presented at the 2012 annual convention of the Association for Education in Journalism and Mass Communication, Chicago, IL.